lucy shaw

About Lucy Shaw

Predictions for the analytical instrumentation industry in 2026

February 16th 2026 | Instrumentation, pharmaceuticals, industry forecast, analytical instrumentation, life science instrumentation, instrumentation market, market prediction, IBO, Instrument Business Outlook, biopharma

Earned media is your life science brand’s not so secret weapon for AI

August 19th 2025 |

A week in the life of a placement student at The Scott Partnership

August 15th 2025 |

Mid-year forecast for the analytical instrument market

October 17th 2024 | industry forecast, life science instrumentation, instrumentation market, 2024, IBO, Instrument Business Outlook, 2024 forecast

Top takeaways from ASMS 2024

June 18th 2024 | ASMS, mass spectrometry, AI, Sustainability, PFAS

The mass spectrometry global market outlook and predictions

April 19th 2024 | LC-MS, market forecast, market predictions, 2024, mass spectrometry, 2024 prediction

Six reasons why a whitepaper should be part of your b2b scientific marketing strategy

April 17th 2024 | b2b marketing, b2b, content marketing, marketing agency, Marketing strategy, PR, scientific content, thought leadership, Whitepaper

Analytical instrumentation market forecast and trends for 2023

March 22nd 2023 | Instrumentation, life sciences, market data, analytical instrumentation, life science instrumentation, market forecast, 2023 forecast, 2023 prediction, market prediction, market trends

5 Must-Know Predictions About The Future Of Marketing In 2023 

February 22nd 2023 | b2b marketing, market growth, marketing, Marketing strategy, online marketing, industry forecast, market forecast, 2023 forecast, 2023 prediction, market prediction, future of marketing

6 steps to creating a stellar marketing communications plan

April 07th 2021 | marketing communications, Marketing strategy